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ai-marketing

AI tools for marketers, automation, generated content, and what's hype vs. what's real.

Collage of a chat interface overlaid with advertising billboards and dollar signs, split between organic answers and paid placements

OpenAI Is Selling Ads Inside the Answer. That Changes the Math on Everything.

OpenAI described its ad pilot as a way to help users "discover useful products and services." I've read that sentence three times now and I still can't figure out who it's supposed to convince. The more interesting version: the company generating your

Google's Gemini Is Making Up Things About Your Business. There's No Fix Yet.

Somewhere right now, a potential customer is asking Gemini about your company. And there's a decent chance the answer includes something that never happened. A lawsuit you weren't part of. A product recall that was actually your competitor's. A regulatory action that somebody at