E.l.f. Beauty

Isometric flat illustration of beauty product workflow with AI automation nodes and team collaboration

E.l.f. Beauty Is Replacing Work With AI. At Least They're Honest About It.

Most companies talk about AI "augmenting" their workforce. It is the safe word. Nobody gets in trouble for saying augmentation. It implies that humans stay central, that AI handles the boring stuff, and that headcount is not really the conversation. E.l.f. Beauty is not doing that.