Beast Industries Wants $44B of Programmatic Creator Buys, Not Influencer Slots
Beast Industries presented to advertisers on May 12, 2026, pitching a two-sided creator marketplace built on Vyro, the October-2025 distribution engine routing branded content across 100,000+ vetted microcreators on TikTok, Reels, and Shorts. CEO Jeff Housenbold framed it as solving three things the creator economy has missed: attribution, predictability,