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A British pound coin in TikTok teal stamped with £3.99, a faint 0.007 percent chart line trailing behind it, and a half-cropped AD-FREE stamp at the edge.

TikTok's £3.99 UK Ad-Free Tier Has the Meta 0.007% Problem

TikTok launched a £3.99/month ad-free subscription for UK users aged 18+ on May 11, 2026, rolling out over the coming months. The benchmark that matters for forecasting reach loss is Meta's EU ad-free tier, which a Meta executive said hit roughly 0.007% of users. That&

NMS Editorial Team 11 May 2026, 1:55 PM

Meta's Ad Revenue Grew 33% to $55B While Wall Street Punished the Capex Hike

Meta reported $56.31 billion in Q1 2026 revenue, with $55.02 billion of that coming from the Family of Apps ad business, a 33% year-over-year jump. Ad impressions grew 19% and average price per ad rose 12%. The stock fell over 6% in extended trading after the company raised

NMS Editorial Team 29 Apr 2026, 10:00 PM

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