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Pop art illustration of a padlocked blue box holding Google owned channels, two budget sliders, one at zero, and a faucet dripping into a small cup for Google Ads budget caps

Google Ads Lets You Cap Search Partners at 0%, But Not YouTube

Google Ads announced channel prioritization and budget allocation on October 14, 2026, rolling out to Search, Shopping, Performance Max and Demand Gen over the coming months. Every channel defaults to High priority, and Low priority channels can be capped at a percentage of daily budget, down to 0%. In Performance
NMS Editorial Team 14 Oct 2026, 3:20 PM
Closed Ask.com homepage with Jeeves butler logo fading, surrounded by Google and Bing search partner network site icons in a blueprint diagram style

Ask.com Closed on May 1 and Quietly Trimmed Google's Search Partners Network

Ask.com officially shut down on May 1, 2026 after a 30-year run that began as Ask Jeeves in 1996. Parent company IAC posted a farewell message stating it had decided to discontinue its search business entirely, with no buyer and no spin-off announced. Ask.com was a publicly listed
NMS Editorial Team 04 May 2026, 10:05 PM
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