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Google Spam Policy

Blueprint diagram of a browser back button blocked by an interstitial, with history.pushState code and a Google Search Console warning notification overlay.

Google's Back-Button Hijacking Warnings Are Catching Sites That Don't Hijack

Google began mailing Search Console warnings for back-button hijacking on April 27, 2026, two weeks after announcing the new spam policy on April 13. Publishers have until June 15 to remove the offending code before automated demotions and manual actions begin. The first batch of notices is based on a
NMS Editorial Team 27 Apr 2026, 9:38 PM
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