Creative Campaigns

Tecate Won 4 Grand Clios on the Stance Modelo and Corona Won't Take

Tecate and LePub Mexico City won 4 Grand Clios on May 12 in New York for "Gulf of Mexico Bar," a floating Tecate Light bar anchored off Progreso, Yucatán that forced a "Gulf of Mexico" pin onto Google Maps after Trump's January 2025 order

The Paleontologists Say VML’s Dinosaur Leather Is Fake. That’s Exactly Why the Campaign Works.

By Notice Me Senpai Editorial VML unveiled a handbag made from lab-grown T. rex leather at Art Zoo Museum in Amsterdam this week. Paleontologists immediately called the science misleading. And somewhere in a WPP office, Bas Korsten probably smiled, because the debate is the campaign. This is the third time